Whenever I hear a creative complain about how a half-million dollar budget is “no-money” I want to scream into a void until I lose consciousness. You want real “no budget?” Here you go. First up, a social campaign for Bob’s Stores that cost about $20 in stock images.
Recognition: Hatch Gold
Next, a Traveler beer social campaign based around a certain macro beer renaming their cans after a country. This one cost a 12-pack.
Recognition: Creativity.
Lastly, a campaign to promote Boston’s SXSW-style innovation week. Featuring two famous Harvard grads.
Recognition: Creativity.
